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October 04.2025
2 Minutes Read

Unlocking Revenue Opportunities: Spa Reservations Sales Training for Luxury Hotels

Hotel spa reservations sales training flyer with presenter image.

Transforming Spa Experiences with Sales Training

In the highly competitive realm of luxury hotels, first impressions can make a significant difference in a guest's overall experience. That’s why Doug Kennedy's upcoming training webcast, focusing on hotel spa reservations sales skills, is especially timely. Scheduled for October 17, 2025, at Noon ET, this session is tailored specifically for spa reception desk teams at hotels and resorts, offering essential insights aimed at enhancing guest interactions.

Why Upselling Matters in the Spa Industry

With the rising trend of wellness travel, the spa front desk has become more than just a booking station; it’s the first point of contact for many guests. Doug Kennedy emphasizes that effectively upselling and cross-selling spa services can directly impact both customer satisfaction and hotel revenue. By engaging potential guests through personalized communication and active listening techniques, staff can boost revenue per spa visit (RevPSV) significantly while creating memorable guest experiences.

Elevate Guest Communication Skills

During the training, participants will learn invaluable hospitality skills—including telephone etiquette and crafting personalized email responses tailored to individual needs. These communication strategies ensure that inquiries are met with enthusiasm and the staff can proficiently recommend services while addressing common concerns that guests, many of whom may not be hotel guests, bring up.

Redefining Customer Engagement

Staff will also engage in practical exercises designed to uncover the motivations behind spa visits. By employing tools like 'loop-it-back' listening and engaging conversations, staff can foster relationships with guests that go beyond mere transactions. Armed with this knowledge, hotel spa staff will be better equipped to handle inquiries and recommendations effectively, making sure each guest feels valued and heard.

Accessing Free Training and Resources

What’s particularly exciting about this training session is its complimentary access, a significant change from the usual $99 registration fee. This democratization of knowledge through free resources aligns perfectly with current trends where high-end travelers are searching for spa experiences at luxury hotels nearby, making this an event too valuable to miss.

As high-end travelers increasingly seek out premium hotel suites with ocean views and personalized services, improving service at the spa level is crucial. Registering for this training offers a unique opportunity for hotel staff to refine their skills and improve guest engagement. Learn more about registering at KTN's official site.

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